Domain names are low-cost investments in "internet real-estate":
You can increase sales by marketing on
the internet - either exclusively or to power-up your offline marketing efforts.
(To help you do this, we give you a free 300+ page internet marketing
course when you register your domain name).
Establish an identity and permanent home
page for your business on the internet - no matter how many times you change
ISPs.
Create a very cost effective "online business card" or
"flyer" online advertisement.
Pull more visitors to your existing web site (an
additional domain name pointing to an existing site is a neat trick to get more
visitors from search engines.)
You have free hosting space provided by your ISP
(or others - like facebook) and would like a real domain name to point there.
You do not have the budget for full web hosting
services yet
Provide a
professional email address
@your-own-domain-name
Your domain name should match your company or
product name, but if that is not possible or practical, consider to register
domain names containing keywords you would like to attract visitors with:
Search engines "prefer" long domain names with hyphens between keywords, for
example sell-cars-online-for-profit.co.za while people prefer short, memorable domain names
like sellcarsonline.co.za ("co.za" if you are in South Africa)
General tips for
picking a domain name:
Use your business or product name
Try to include search phrases in your
name - for ADDITIONAL domain names pointing to your primary (business)
name
Register short and long versions of
your name if necessary
Think about the "Yahoo"
and "Google" domain names - be creative! :-)
choose your ISP wisely
Your service provider will literally become your internet
business partner, so it is important that you pick a trust-worthy ISP.
Be careful to make sure that your domain name will be registered in your own name: some service providers use
their own contact details and this can cause problems later if you need to move
the domain or a dispute arises on the right of use for the domain name.
Caution: Read the fine print when you are
offered a free domain name. In many instances the "free" domain name is
the property of the service provider - and not yours; and if the registrar is
not in South Africa you might buy yourself quite a few expensive and frustrating international
telephone calls.
make
sure you can publish a web page
Many service providers will register a domain name and point it
to their own web site or some arbitrary under construction page, or even an
advertisement for your ISP! You do
not want this.
At a minimum you should publish your contact information (or at
the very least your own "under-construction" page)...after all, if you go
through the trouble of registering a domain name you might as well spend 10
minutes to make it work for you!
Be creative, use your page to:
publish an online business card (your paper card can point here)
A nice and clean page explaining who you are (your business)
A graphic of your logo / office / map /
product / yourself / work
A brief introduction to your product, company or service
Use up to 300 words to tell your potential customers
why they need to contact you
Etc...
make
it work for you
Our clients are
often surprised at the amount of visitors they receive at their brand new
domain name home page. Some are pleasantly and others not.
The point is you won't really know how many of your existing and potential
customers are looking for your site on the internet until you actually have
something online.
Whether you are taking a brand new business or an
established one online, you should use your web page to
market your domain name right away - then keep a close eye on your visitor stats.
If you are receiving many more visitors that you expected, it might be time
to consider a full-blown web site to capitalize on your newly discovered hot
leads.
No point in looking a gift horse (visitor) in the
mouth - if you get potential customers to your page, go to work to turn them
into confirmed clients! :-)
Domain name registration with Cozahost
Many years of internet experience and working closely with our
clients allowed us to build this domain names registration service:
A quick and simple
online process to register domain names ending in .co.za, .com,
.net, and several others
Immediate registration for co.za domain names
in your own or company name.
Publish your own web page immediately after
registration
Instantly create a web page as an online
business card, single page advertisement, information leaflet or anything else
with our easy to use online forms.
Initial registration:
R 249 (first year)
Annual renewal: R 175
Fast facts :-
Risk free - try before you buy
Immediate registration
Publish a web page and edit online
Optional email
Convert to full web hosting at your leisure
Optional URL re-direction
No binding contracts or hidden costs.
Money back guarantee
What you get
Included with your domain name registration, you get:
Formal registration of the domain - in your own name.
Exclusive use of your domain name for a year, with the option to renew indefinitely.
Easy to use online editor to update your home page as often as you like.
Statistics on the number of visits your home page received.
Re-direction to another web page of your choice.
Search-engine ready.
Ability to upload your company logo / graphic.
No binding contracts or hidden costs.
August Bonus Gift:
Self learning and planning web marketing manual
After you take the first and very important step to register your domain
name, you are ready to market your business online.
A 300+ page ebook with step by step
chapters and exercises to dramatically boost profits from your web marketing
efforts will help!
The manual include chapters on:
Developing a web traffic plan
Registering at search engines
Using events and online communities to
pull in prospects
Identifying your target audience
Using classified ads
Competitive intelligence
And more....
If you don't know
where to start or can't imagine how to use the internet to grow your business -
then this book is a must read.
Please peruse the
frequently asked questions or
contact us if you are unsure about which product suits your requirements
better, or if you need advice on how to create your internet presence.
(c)
Cozahost, 2006. All rights reserved.
Use our
site map to find information or please
contact us if you have any questions.
Your service provider will literally become your internet
business partner, so it is important that you pick a 
