Information articles
These articles were published in the Cozahost newsletter and
can be worth a great deal of money in time saved and business gained.
Spam
Seems like you volunteered to receive spam?
If you follow these golden rules, chances are you can stay spam-free; but you
need to make sure that your friends and contacts also follow these rules
otherwise they may inadvertently give your email address to spammers. We
also cover software you can use to cut down on the amount of spam you receive
and how you can fight back.
How ISPs can help to block spam before it
reaches your inbox
ISPs can (and do) play a large role in limiting the
amount of spam received by their clients - but keeping the junk out is a more
difficult task than most people know. We explain what spammers do to
avoid detection and how we succeed in blocking 99% of incoming spam.
Web site design and internet marketing
Common mistakes in web design
Your web site is in many cases the first impression a potential customer gets
about your business. You have about 30 seconds to make that impression
count. Unfortunately all the good intentions in the world will not make
your web site effective (at selling and persuading) if it is badly designed. We
discuss the most common errors in this article.
Web site optimization with doorway pages
Almost 400 million people use the internet daily. Almost 90% of them use search
engines - such as Google for instance - to find what they are looking for. The
search engine offers you an indexed list of a couple of thousand possibilities
- or even a few million in some cases - to choose from. To have your website on
top of that list of references can be quite something! Just to be in the top 10
positions is an enormous achievement and can be extremely profitable. In
this article we give you some practical tips on how to achieve a good ranking.
Email auto responders
Perhaps an idea
of email auto responders a few years back could have made you a million bucks,
but today, if you don’t use similar technology,
it might cost you a million bucks in lost opportunities. Read this
article to see how you can use this powerfully simple technology to turbo
charge your web site and business.
Internet
So you want an internet connection?
For the un-initiated modems, ISDN and ADSL can be daunting. In this article we
explain the differences between modem connections, ISDN and ADSL and the role
Telkom plays in all this for South African internet users. No technical
jargon. Save to read. :-)
"eCommerce" - an introduction to the term
The term is so vague and misused, you it is bound to start a lively and
entertaining conversation, so – to help you win the inevitable arguments,
wagers, debates, and fist fights lets have a look at what this “ecommerce”
thing is and how it works.
How domain names work
Domain names drive the internet - without them the net will be to complicated
to use. We explore how domain names work, how domain names are
implemented why we need domain names...and, of course, how it
applies to you.
How search engines and their spiders work
Understanding how search engines work, and how they use spiders will help you
to optimize your own web site to bring in many more potential cleints - it will
also help you to understand why it can be either very difficult or very easy to
find the information you are looking for on the internet.
Free power
These articles are examples of the content you will receive in the
free Cozahost newsletter. If you found the information useful, then
please subscribe for your own free copy - after all, knowledge is power,
and you can't argue with the price of the newsletter. :-)
Contact us
If you have questions about any of these articles, or if you would like to
discuss anything with us, then please contact us.
We would love to hear from you!
|